Zavibaka, ™ Official Mascot of
the 2018 Championship Will it bring luck to Russia?
The
official mascots of the world football championships play an essential role
because they promote activities, entertain the audience in the stadiums, host
country ambassadors and, above all, represent the sports spirit of the people,
who choose them after evaluating several candidates . The mascots are excellent
representatives of the tournament and make very happy the atmosphere of the stadiums.
Usually, fans or fans around the world remember them for a long time.
The
mascot for 2018 is Zabivaka ™, meaning "the one who scores", a very
appropriate name for this wolf that radiates fun, sympathy and self-confidence.
This new sports celebrity was chosen through the most participatory creative
process in the history of the official mascots of the FIFA World Cup. More than
one million Russians cast their votes on FIFA.com during a month-long voting
period. The results were announced during a live show on Channel 1 in Russia.
Zabivaka,
a funny, seductive and self-confident wolf was chosen as Official Mascot of the
2018 FIFA World Cup Russia ™, with 53% of the votes, followed by the tiger with
27% of the votes and the cat with 20% of the votes. The process of choice was
as follows: First, the preferences of Russian children were captured through an
online survey; then the university students were inspired by them to make the
designs, and finally the public chose their favorite character among the three
shortlisted. I think this model will be followed by other countries in the
future.
FIFA worked
for 18 months on the project to find Zabivaka, but it will surely be a massive
success among fans of the FIFA Confederations Cup 2017 and the 2018 FIFA World
Cup Russia. The role of the mascot should be the invitation to the people to
relate to football and go to the stadiums to create great memories.
Some details about Zabivaka, the Wolf
He is
the youngest of the team but he is also the fastest, daring and skillful player
with the ball. The talent of the wolf almost always contributes to the victory
of his squadron.
He is
charming, self-assured and sociable, he always dreamed of being a football
star. His favorite hobby is football and he always plays with sportsmanship,
valuing his teammates and respecting his opponents; knows very well what it
does. Everyone enjoys their company, is the most fun of the team and makes
others laugh.
He
likes to wear sports glasses when he is in action because he thinks they
improve his ability in the field. And, besides, she loves to pose. He also
likes selfies. Of course, it has Facebook page.
You can
watch two videos with the official presentation of Zabivaka on Russian TV.
An
Official Mascot is born
References
Zavibaka
RUSIA 2018. La
mascota oficial de Rusia 2018™ es un lobo llamado Zabivaka™
(FIFA.com)
21 oct. 2016
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